Create intelligent experiences for your entire company with cutting-edge, augmented analytics.
We're Your Analytics Enabler
What We Can Do
Data, analytics, and AI are the foundation of every digital enterprise in which functional insights drive business outcomes. Salesforce’s CRM Analytics, formerly known as Tableau CRM, helps turn customer-facing teams across industries into trusted advisors by allowing them to collaborate and act on AI-powered predictions and prescriptive recommendations.
Set up data management tools that connect and clean all kinds of data.
- Out-of-the-box connectors
- Self-contained ETL functionality
- Visual data prep
- Scalable, built-in data mart
- Bring in data from any source
Enable predictions, recommendations, and more using transparent, no-code AI.
- One-click storytelling and automated discovery
- Real-time recommendations
- Narrative explanations and natural language generation
- Predictive and prescriptive analytics
- Model transparency
Build AI-powered apps from scratch – or with prebuilt templates.
- App framework
- App designer
- Explorer and NLQ
- Prebuilt templates
Synchronize engagement, collaboration, and actions based on intelligent analytics & insights
- Proactive alerts and notifications
- Action framework
- Embedded in business apps
- Integrated with workflow automation tools
Salesforce's CRM Analytics allows users to analyze both Salesforce and non-Salesforce data to gain insights and receive recommendations. This means that users can access and combine a wide range of data sources within one platform, making it easy to gain a holistic view of the customer. The platform also provides built-in CRM actions that can be seamlessly connected to your business processes, allowing users to take immediate action on the insights and recommendations they receive. This streamlines the process of turning data into actionable insights, making it easier for teams to make informed decisions and drive business outcomes.
CRM Analytics Overview
- Native Analytics
- Data Platform
- Apps for every department and industry
- Einstein Discovery
- Security and User Management