Customer experience (CX), customer journey, and personalization – these are no longer factors which are important to marketers alone.
Read MoreBlog Listing
IT may not traditionally rank at the top of the list when you think about customer-facing departments throughout the business. But perhaps it should.
Read More
Companies all around the world are investing in Online Marketing but are you sure you are investing in the right platform.
Read More
Digital marketers constantly have to find new ways to make sure their digital marketing campaigns are reaching the right people
Read More
The video gaming industry is estimated to increase by $7.8 Billion to $108.9 Billion by the end of 2017 and CRM is a big contributing factor to this growth.
Read More
Most SMEs consider marketing automation as a nice-to-have tool that isn’t necessary until perhaps they’ve grown to a much larger size
Read More
Maintaining the same level of engagement gets harder as your company grows larger. Salesforce Community is one such platform that tackles this problem.
Read More
The culture practiced during the initial stages of a tech startup forms the backbone of its company in later years. For a product company, it’s about…
Read More
Running a business efficiently is crucial when it comes to minimizing expenditure while making full use of the resources at hand.
Read More
Ever wondered what’s it like for a women to work in a tech industry? Wonder no more as Lava’s Director of Digital Solutions..
Read More