{"id":2819,"date":"2016-02-17T03:19:07","date_gmt":"2016-02-17T03:19:07","guid":{"rendered":"https:\/\/devbloglavaprotocols.nityo.in\/marketing-automation-a-sales-or-marketing-tool\/"},"modified":"2016-02-17T03:19:07","modified_gmt":"2016-02-17T03:19:07","slug":"marketing-automation-a-sales-or-marketing-tool","status":"publish","type":"post","link":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/marketing-automation-a-sales-or-marketing-tool\/","title":{"rendered":"Marketing Automation \u2013 A Sales or Marketing Tool?"},"content":{"rendered":"
<\/div>

What if you had to build the perfect sales tool that knows everything we know today?<\/span> What would that tool look like?<\/span><\/h3>\n

The odds are pretty good that your ideal tool would look a lot like today\u2019s marketing automation<\/a> platforms. Yes, you heard us\u2014one of the most powerful sales tools available to you right now is primarily marketed to, well, marketers. To help shed some light on the marketing automation benefits flying under the radar for many sales teams, we created this infographic.<\/span><\/p>\n

<\/p>\n

Highlighting the common deal-closing results for sales teams, sales and marketing workflows, and marketing automation\u2019s key feature sets, this infographic demonstrates how marketing automation softwares are actually a marketing and sales tool.\u00a0<\/span><\/p>\n


<\/span>\"sales-or-marketing-tool1\"<\/span><\/p>\n

Related<\/strong><\/span>:\u00a0How Marketing Automation Increases Sales [Infographic]<\/a><\/p>\n

Article<\/a> first appeared on the Salesforce blog.\u00a0<\/span><\/p>\n

Lava is an <\/span><\/i>authorised Salesforce Partner <\/span><\/i><\/a>in Malaysia and has more than a decade of experience in cloud solutions which includes marketing automation, CRM implementation, change management, and consultation. We pride ourselves in not just being a CRM partner but in also understanding the needs of our customers and taking their business to the next level.<\/span><\/i><\/p>\n

<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

This infographic demonstrates how marketing automation softwares are actually both a marketing and sales tool.\u00a0<\/p>\n","protected":false},"author":1,"featured_media":2820,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[18],"class_list":["post-2819","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-blog"],"jetpack_featured_media_url":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-content\/uploads\/2024\/10\/blue-abstract-glass-balls-larg-2.jpg","_links":{"self":[{"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/posts\/2819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/comments?post=2819"}],"version-history":[{"count":0,"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/posts\/2819\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/media\/2820"}],"wp:attachment":[{"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/media?parent=2819"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/categories?post=2819"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lavaprotocols.com\/the-cloud-blog\/wp-json\/wp\/v2\/tags?post=2819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}